Peter Sagan with a hansgrohe shower

BORA-hansgrohe

Deep relaxation after a peak performance

hansgrohe enables us to experience the beauty of water. This precious element is inextricably linked to sport. Thanks to hansgrohe, we can relax in the shower after an exhausting day, ready to focus on our next challenge: top athletes, who strive for peak performance on a daily basis, particularly appreciate the motivation they get from enjoying a rewarding shower. Which is why hansgrohe is the official title sponsor for top cycling team BORA-hansgrohe: theirs is a sport that is particularly dynamic and innovative and inspires the masses, while hansgrohe products do the very same in bathrooms and kitchens.

BORA-hansgrohe is aiming high

BORA-hansgrohe team is going full throttle for the Tour de France 2017: reigning cycling World. Champion Peter Sagan has been confirmed as team leader along with “climbing specialist” Rafal Majka, and he has already tasted podium success in the Tour de France 2016: as winner of the points classification in the green jersey. In 2016, Peter Sagan won the trophy for the most points during all stages for the fifth consecutive year! A jury made up of cycling experts also presented him with the award for being the “most combative” rider.

An invigorating shower

The premium hand shower Raindance Select E 120 not only offers a sensationally invigorating shower, both before and after the race: in the big trnd* consumer test, 97 test subjects declared that they were thoroughly satisfied with the indulgent showering experience that it offers. A remarkable 98% of testers from five countries were impressed with the Select function, which switches between jet types effortlessly and intuitively, while 96% praised the outstanding design of the hand shower. Check it out for yourself, find a retailer near you!

Follow their progress

Get the new, official app of UCI World Tour team BORA-hansgrohe, just in time for the Tour de France 2017. Cycling fans all over the world can use the “BORA-hansgrohe German Professional Cycling” app to get the very latest information about BORA-hansgrohe and UCI World Champion Peter Sagan, with the Tour de France 2017 live ticker for example.

There’s more too: the BORA-hansgrohe cycling team provides information on its official website and is also active on social media:

BORA-hansgrohe German Professional Cycling – the app

Images

Now available for download from iTunes and from the Google Play Store

  • BORA-hansgrohe app menu.
  • Professional race centre selection menu.
  • App news page.
  • App with Peter Sagan.
  • Peter Sagan in the app.
  • Selection available in the Fanshop.

 *1,700 end consumers from Germany, the UK, France, the Netherlands and Belgium tested the hand shower (2013-2015) for trnd, Europe’s largest collaborative marketing community.

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